B Free Intimate Apparel is an Australian brand established in 2009 by Yael Carmeli. B Free showcases top quality seamless and wire free lingerie for women. Their unique lingerie pieces are developed with real feedback and reviews of women of all ages and they conduct trials regularly to improve and innovate constantly. B Free developed a classic and elegant style, and never compromise on long-lasting quality, and exceptional comfort. This brand offers the supreme version of the basic intimates that every woman owns.